Seton Leadership 2019-08-16T19:20:04+00:00

Seton Catholic Schools Leadership Team

Joan Shafer
Joan ShaferChief Executive Officer
Joan Shafer retired from one of the nation’s largest electric and natural gas delivery holding companies, WEC Energy Group, in May 2018 after serving as executive vice president – human resources and organizational effectiveness, and compliance officer.

In those roles, Shafer had responsibility for human resources and organizational effectiveness, administrative services, ethics and compliance, and business continuity for the company, which through its subsidiaries provides electric and natural gas energy services to nearly 4.4 million people in Wisconsin, Illinois, Michigan and Minnesota. From 2012 to 2015, she served as senior vice president – customer services for We Energies. She joined the company in 1978 and held a series of positions with progressing responsibility in the areas of human relations, operations and customer service.

Throughout her 40-year career, Shafer was instrumental in building the company’s customer service culture, establishing business resource groups to further engage employees and build upon the company’s diversity and inclusion values, and leading the integration of two Human Resources departments following a major company acquisition in 2015. Her greatest source of pride is helping others develop and see their own progress and success.

Shafer was honored by Girl Scouts of Wisconsin Southeast in 2017 for her philanthropic and corporate leadership. In 2012, she was co-awarded the United Way of Waukesha County Outstanding Volunteer of the Year, and in 2009 was among the recipients of the Women of Distinction Award from the Waukesha County Community Foundation. She received the Athena Award in 2004 in recognition of her leadership and contributions to her field and the community.

Shafer is vice chair and member of the board of directors of PAVE (Partners Advancing Values in Education). She is the past president and current ex-officio member of the board of trustees for the Milwaukee Montessori School, past-chair of the board of directors for the Girl Scouts of Wisconsin Southeast, and past member and secretary of the United Way of Waukesha board of directors. Shafer is a trustee for Mount Mary University and a member of the Alverno College School of Business advisory board.

Shafer earned a Bachelor of Science degree in psychology from the University of Wisconsin – Stevens Point and a Master of Arts degree in industrial relations from the University of Cincinnati. She lives in Pewaukee and enjoys time with her two daughters. She is a member of Queen of Apostles Parish, Pewaukee.

Brian Couch
Brian Couch President
Brian Couch joined Seton Catholic Schools to be a part of the team that is creating a uniquely capable model for Catholic education that is both inspiring and critically important for students and their communities. He spent seven years before joining Seton as an advancement and fundraising leader in Catholic higher education at the University of Notre Dame and Ave Maria University. Brian is passionate about Seton’s work to prepare disadvantaged students from a young age to ultimately be ready for success in high school, and then higher education if that is their interest.
The first twenty-five years of his career were spent working in industry, primarily aviation, including executive business leadership roles with Honeywell, GE, Eclipse Aviation and Dana. He enjoys applying the skills acquired during his time in industry to working with faith-based organizations that are passionate about their mission. He graduated from the University of Notre Dame with both bachelors and master’s degrees in civil engineering.

Brian and his wife Beth have five children and four grandchildren. They both enjoy time with family, travel and are avid sports fans.

<strong>Cathy Cramer</strong>
Cathy CramerChief Financial Officer
Cathy Cramer leads the team responsible for the business activities at Seton Catholic Schools, including budget administration, financial management and reporting, school operations and human resources. Her primary goal is to ensure the long-term sustainability of our parish schools by driving savings through effective financial management, network-wide administrative support and procurement efficiencies. Cathy has over 28 years of experience in school business management, having held various leadership positions in the Waukesha, South Milwaukee, Kenosha, and Greendale school districts, most recently serving as the Director of Business Services for the Oak Creek-Franklin Joint School District. She is a graduate of the University of Wisconsin-Whitewater.

Cathy and her husband, Dave, live in South Milwaukee and have been parishioners of St. Matthew’s in Oak Creek for nearly 30 years. They have two adult children.

Leni Dietrich
Leni Dietrich Director of Curriculum and Instructional Effectiveness
Leni Dietrich is a long-time suburban and urban education leader responsible for driving curriculum development and instructional practice across the Seton Catholic Schools network. She manages a team of coaches and master teachers and supports principals, deans and teachers to provide engaging and effective instruction for all students. Leni joined Seton from Schools That Can Milwaukee where she was a School Leadership Coach supporting public, charter and private school principals to improve school culture and instruction. Previously, she was principal of Highland View School and director of K4 instruction in the Greendale School District. Leni is passionate about bilingual education and launched Greendale’s elementary Spanish program in 2008. She is a graduate of the University of Wisconsin-Milwaukee and a former adjunct professor at Alverno College.

Leni and her husband live in New Berlin. Her hobbies include tennis and travel.

Paul Hohl
Paul HohlDirector of School Engagement
Paul Hohl is a Director of Schools with the Seton Catholic Schools Network. In this role, Paul works directly with four schools – St. Thomas Aquinas Academy, St. Charles Borromeo, St. Martin of Tours and Mary Queen of Saints. Paul will work with school staff, parish staff and community members in a wide variety of ways with the goal of improving schools, increasing student achievement and building more effective communication and collaboration between the schools, parishes and the Seton network. Paul has been with the Seton network for two years as a leadership coach and part-time principal after 21 years as principal at St. Sebastian School in Milwaukee and another 10 years as a teacher in Catholic and public schools. He served on the Seton Catholic Schools Design Team as principal liaison and helped develop the Seton network model.

A native of Akron, Ohio, Paul has a bachelor’s degree in Education from the University of Akron and a Master’s degree in Administrative Leadership from the University of Wisconsin-Milwaukee. Paul and his wife Kathleen reside in Franklin and their son Jordan is entering his second year of Graduate School at Wisconsin Lutheran. Paul has a great love of sports and works at basketball games for the Marquette University men’s and women’s teams, occasional Milwaukee Bucks games, and he has served as a youth sports coach for Franklin Little League, St. Sebastian and Marquette University High School.